Crisis Medicaid planning — 48 states

Don't spend down everything before getting the help you need.

When a spouse or parent faces a nursing home stay, you may be able to protect most of your family's assets — legally, and faster than you think. We guide you through every step.

⭐️ Free consultation  ⭐️  No obligation  ⭐️  Serving all 48 contiguous states

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Legal under federal & state Medicaid rules

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Crisis planning specialists

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No unnecessary spenddown

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Results-driven

process

THE REALITY

Nursing home costs can wipe out a lifetime of savings.

The national average cost of nursing home care exceeds $10,000 per month. Medicare doesn't cover it long-term. Without a plan, families are forced to spend down nearly everything before Medicaid steps in.

$10,000+ Average monthly nursing home cost

$0 Medicare pays for long-term custodial care

50–100% Of assets potentially protected with a plan

"It's not too late — even if your loved one is already in a nursing home, Medicaid planning can still protect significant assets."

WHO WE HELP

Find yourself below.

Married couples

Healthy spouse at home

Spousal impoverishment protections can shield most or all of your shared assets while your spouse qualifies for Medicaid long-term care.

Single individuals

Single nursing home patient

The Half-a-Loaf strategy and other tools can protect 50% or more of your assets from the Medicaid spenddown — even in a crisis situation.

Adult children

Caring for an aging parent

Navigating care decisions, financial options, and Medicaid rules on behalf of a parent is overwhelming. We give you a clear path forward.

Referral partners

Attorneys, financial advisors & care managers

Add Medicaid planning expertise to your client services. Partner with us for case support, education, and referrals.

THE PROCESS

Three steps from crisis to covered.

Our approach is built for families facing an immediate nursing home situation. Speed matters — and so does protecting what you've worked for.

Free consultation

We assess your situation — assets, income, state rules, and timeline — to identify what can be protected and what your options are.

Custom plan design

Medicaid Success Select designs a legally compliant strategy using current federal & state rules to accelerate eligibility and protect assets.

Qualify for Medicaid

We handle the application, documentation, and Medicaid department communication from start to approval — so your family doesn't have to.

WHAT FAMILIES SAY

Real outcomes for real families.

FREE RESOURCES

Understand your options before you call.

Knowledge is your first asset protection tool. Explore our guides and articles.

Single patients

What is the Half-a-Loaf plan?

How single nursing home patients can protect 50% or more of their assets from the Medicaid spenddown.

Married couples

Spousal impoverishment protections explained

Federal rules allow the community spouse to retain significant assets. Here's how it works.

Common questions

Is it legal to protect assets from the Medicaid spend down?

Yes — every strategy we use is specifically permitted under state and federal Medicaid eligibility rules.

5-year lookback

Does the 5-year lookback mean it's too late to plan?

No. The lookback period doesn't prevent planning — it's part of what we plan around.

Our fulfillment ecosystem

Backed by three specialist partners.

Medicaid Planning Advisory connects you with the right guidance and the right experts. The planning, insurance, and qualification work is handled by our trusted fulfillment partners — each a specialist in their role.

Plan design & qualification

Medicaid Success Select

The Medicaid planning engine behind every case. Designs legally compliant crisis plans, prepares and files Medicaid applications, serves as authorized representative, and manages the qualification process from start to approval — in all 48 contiguous states.

Crisis Medicaid planning

Spenddown strategies

Application filing

Fair hearing support

Medicare insurance planning

Medicare Assistant LLC

A long-term nursing home stay often begins with a qualifying 3-day hospital stay under Medicare. Understanding how your Medicare Advantage or Medicare Supplement plan handles short-term skilled nursing benefits is critical — before a crisis occurs. Medicare Assistant LLC is our go-to partner for Medicare plan selection and review.

Medicare Advantage plans

Medicare Supplement plans

SNF benefit review

Plan selection guidance

Compliant financial products

InsurMart LLC

Many crisis Medicaid plans require Medicaid-compliant financial insurance products — such as irrevocable funeral trusts and Medicaid-compliant annuities, to accelerate eligibility. InsurMart LLC is a boutique Insurance Marketing Organization connecting licensed advisors and agents with the insurance carrier relationships needed to place these products for clients facing a nursing home crisis.

Medicaid-compliant annuities

Irrevocable funeral trusts

IMO carrier relationships

Advisor & agent support

HOW IT FITS TOGETHER

The MPA ecosystem

MPA educates & connects

Medicare Assistant reviews coverage

InsurMart places compliant products

Medicaid Success Select qualifies

GET STARTED

Don't spend down before you call us.

Tell us a little about your situation and we'll be in touch to schedule a free, no-obligation consultation.

Your information is private and never shared. A specialist will contact you within one business day.

Medicaid planning education, guidance, and lead

connection for families across 48 states.

© 2026 Medicaid Planning Advisory. All rights reserved.

Not a law firm. We do not provide legal advice. Information is educational only.